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New York Life Launches LGBT-Focused Microsite

Site Provides Valuable Guidance to Meet Unique LGBT Financial Needs

NEW YORK, N.Y., June 3, 2011 - New York Life Insurance Company today announced the launch of its LGBT microsite, Customized Solutions for the Lesbian, Gay, Bisexual and Transgender Community. The site is divided into four sections: Creating a Safety Net, Retirement Planning, Estate Planning, and Our Community Commitment. The first three sections detail specific financial concerns and the tools to address them, from how to create a comfortable future and planning for happy retirement years, to creating a legacy for loved ones. The last section spotlights the company's support of LGBT organizations, including New York Life's second consecutive year of earning the top rating of 100 percent in the Corporate Equality Index survey, administered by the Human Rights Campaign Foundation.

"Being proactive about financial planning is sound advice for every family, but doing so is especially critical for the LGBT population," said Angela Daniels, who heads the LGBT initiative for New York Life. "New York Life is proud to make available this easy-to-navigate, information-rich site as part of the company's commitment to helping all families achieve financial security."

The new site expands on the company's community outreach, including grants made to the Lesbian and Gay Community Services Center in NYC and the Hetrick-Martin Institute to support LGBT youth in the New York and New Jersey areas. In addition to achieving top HRC scores, New York Life was also named one of the best Adoption-Friendly Workplaces for its generous benefits by the Dave Thomas Foundation for Adoption. The company also supports the Trevor Project, an organization dedicated to serving LGBT youth and suicide prevention; Out & Equal, dedicated to achieving workplace equality for LGBT employees and professionals; and the Services & Advocacy for Gay, Lesbian, Bisexual & Transgender Elders (SAGE). New York Life is a member of the LGBT business chamber, the National Gay & Lesbian Chamber of Commerce (NGLCC).

New York Life Insurance Company, a Fortune 100 company founded in 1845, is the largest mutual life insurance company in the United States* and one of the largest life insurers in the world. New York Life has the highest possible financial strength ratings from all four of the major credit rating agencies. Headquartered in New York City, New York Life's family of companies offers life insurance, retirement income, investments and long-term care insurance. New York Life Investments** provides institutional asset management and retirement plan services. Other New York Life affiliates provide an array of securities products and services, as well as institutional and retail mutual funds.

Please visit New York Life's Web site at for more information.

*New York Life is the largest mutual life insurance company based on the Fortune 500, ranked within industries, Insurance: Life, Health (Mutual), Fortune magazine, May 5, 2011. See for methodology.

**New York Life Investments is a service mark used by New York Life Investment Management Holdings LLC and its subsidiary, New York Life Investment Management LLC.