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New York Life Names Mark Pfaff Senior Vice President Northeastern Agencies

NEW YORK, April 30, 2004 — New York Life Insurance Company announced today that Mark Pfaff has been named senior vice president of Northeastern Agencies. In this capacity Mr. Pfaff oversees the recruiting, training and developing of managing partners and partners. He is responsible for the sales production and overall supervision of the zone office and general offices within the Northeastern Zone.

Mr. Pfaff joined New York Life in 1985 as an agent. In 1988 he became a sales manager and in 1994 was promoted to managing partner for the Vermont General Office. In 1997 Mr. Pfaff transferred as managing partner to the Park Avenue General Office, later that year he was promoted to agency vice president of Northeastern Agencies. In 1999, he became the zone vice president of Northeastern Agencies, and in the fall was asked to take over the Manhattan General Office as managing partner. He won the prestigious President's Trophy and scored a perfect 4.0 rating on the Company's GPA system.

Mr. Pfaff holds a bachelor's degree from Manhattan College and an associate's degree from Westchester Community College. He was born in Pearl River, N.Y and now resides in Charlotte, VT, with his wife, Claudia, and their three children. He currently volunteers in the community as a girl's AAU youth basketball coach.

New York Life Insurance Company, a Fortune 100 company founded in 1845, is the largest mutual life insurance company in the United States and one of the largest life insurers in the world. Headquartered in New York City, New York Life's family of companies offers life insurance, annuities and long-term care insurance. New York Life Investment Management LLC provides institutional asset management, retirement planning and trust services. Other New York Life affiliates provide an array of securities products and services, as well as institutional and retail mutual funds.

Contacts

Sarah Tomalski
New York Life
212-576-5897
sarah_tomalski@newyorklife.com

Cindy Stoller
Sloane & Company
212-446-1877

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New York Life Names Mark Pfaff Senior Vice President Northeastern Agencies

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