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New York Life Celebrates Community Appreciation Day In Cities Nationwide

New York Life’s Local Offices Holding Events That Focus on Family Safety in 40 Towns As a Way to Thank The Community

NEW YORK, N.Y., APRIL 18, 2008 – New York Life Insurance Company announced that about 40 New York Life offices in communities across the country are hosting Community Appreciation Day events which feature activities for families as a way for New York Life to say thank you to the members of the communities it serves. The events will take place in April and May.

“New York Life’s over 10,000 agents live and work in the communities we serve. As each community has embraced New York Life, we have become a more integral part of the community positively impacting families and businesses in local towns across the country,” said Mark Pfaff, senior vice president in charge of the Agency Department. “In fact, for over 163 years, New York Life has been helping provide financial security and peace of mind to families in the United States. To celebrate this positive partnership, New York Life decided to hold a Community Appreciation Day event as a way to say thank you to families and businesses.”

The local events will include demonstrations by community organizations and local vendors as well as important demonstrations for parents about how to keep their children safe at home, at play and in the community. Most importantly, all children who attend will receive a complimentary Identification Card, complete with photograph and fingerprints.

“Hosting thank you events like these, which provides safety lessons to ensure a happier, safer environment for children of the community, is just another way New York Life is serving the needs of families and other policyholders,” added Mr. Pfaff.

New York Life Insurance Company, a Fortune 100 company founded in 1845, is the largest mutual life insurance company in the United States and one of the largest life insurers in the world. New York Life has the highest possible financial strength ratings from all four of the major credit rating agencies. Headquartered in New York City, New York Life’s family of companies offers life insurance, retirement income, investments and long-term care insurance. New York Life Investment Management LLC provides institutional asset management, retirement plan and trust services. Other New York Life affiliates provide an array of securities products and services, as well as institutional and retail mutual funds.

Please visit New York Life’s Web site at

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New York Life Celebrates Community Appreciation Day In Cities Nationwide

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