The makers of Monopoly are asking fans to vote on new cards to be part of an updated version of the world-famous board game’s Community Chest. While the life insurance card won’t make it, we believe life insurance is more important than ever to supporting families and communities.

“Go directly to jail; do not pass go, do not collect $200.” We’ve all read those famous words on a Community Chest card in a game of Monopoly. But in the future, some of those cards could say something very different.

Hasbro is changing all 16 of Monopoly's Community Chest Cards – and is asking fans to vote online for what the new cards will include, bringing them more in line with “what community means today.”

Of course, change is often good – and replacing cards about beauty contest prizes and vacation savings in favor of rewards for shopping locally and helping a neighbor is definitely a move in the right direction.

However, life insurance is arguably even more relevant today than it was when Monopoly first hit our game rooms and dining tables 85 years ago.

As we emerge from these uncertain times, many of us will likely be thinking, “What can I control?” and “How can I prevent my family from facing financial obstacles down the road?” – and life insurance is the bedrock of a protection-oriented strategy moving forward.

Here’s how:

·      Life insurance provides a protection-first foundation to your financial strategy – meaning you can move towards a more stable long-term financial future with peace of mind that what matters most to you is protected.

·      Life insurance also provides flexibility to your financial strategy: having it in place can give you confidence to invest in other ways – through the stock market, in a home, in a child’s education and much more – knowing that the potential financial risks are offset by having a policy that will pay out if something should happen to you.

“Board games are often an occasion for teachable moments among families and Monopoly is a great example. In fact, it may be one of the earliest times young players learn about saving, investing and risk. By removing life insurance from the game entirely, players miss out on an important opportunity to understand how life insurance takes risk off the table and enables families to think much more expansively about their financial futures”

- Aaron Ball, SVP and Head of Insurance Solutions, Service, and Marketing.

So, while the aim of Monopoly is to acquire as much real estate as possible, as quickly as you can, often with disregard for the challenges that may be to come – such as landing on Park Place with a hotel, twice in two rounds – life insurance allows you to build for the future with confidence.

That means life insurance is even more relevant to today’s communities than it was pre-COVID-19.

 “Board games are often an occasion for teachable moments among families and Monopoly is a great example. In fact, it may be one of the earliest times young players learn about saving, investing and risk. By removing life insurance from the game entirely, players miss out on an important opportunity to understand how life insurance takes risk off the table and enables families to think much more expansively about their financial futures,” said Aaron Ball, SVP and Head of Insurance Solutions, Service, and Marketing, New York Life. “This is why New York Life is focused on providing advice and guidance that begins with protection to ensure long-term financial security and peace-of-mind.”


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Media contact
Sara Sefcovic
New York Life Insurance Company
(212) 576-4499
Sara_M_Sefcovic@newyorklife.com

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