For many of us, 2020 has been one of the most challenging years in living memory.

Throughout the year, at New York Life, we have strived to show both our strength and our empathy as we help to protect the future for our customers and their loved ones, as we have done for 175 years.

We believe in the importance of trusted relationships built on being there when we are needed most. As CEO Ted Mathas said at the outset of the crisis; “We have the humility to know that we can’t predict the future, but the confidence to know that we can prepare for whatever it may hold.”

With that in mind, we take a look back over this unprecedented year to highlight how we have reached out to support our customers with information and advice – and with some good news stories that are a reminder that even in the darkness, there are moments of light.

January: Five top tips to get your kids money-smart in 2020.

Back in January, we were unaware that a crisis was on its way. But we always focus on helping families to manage their financial responsibilities. This piece was full of great advice on how to teach kids to be smart with their money.

February: Take a stand to bring an end to bullying.

Our work with children through the New York Life Foundation, particularly in helping them navigate their way through grief, is very important to us. That’s why we marked International Stand Up to Bullying Day on 28 February by looking at how to protect loved ones from being bullied, or from being a bully themselves.

March: The top five considerations after you've filed your tax return.

Just before the true extent of the pandemic became clear in March, we helped our customers to look at tax season as a good opportunity to run a financial health check. Once we knew the severity of the crisis, we created a Covid hub to house all our insights on the pandemic.

April onwards: My New Normal

As the pandemic took hold and shelter-in-place orders were issued across the country, we wanted to share how New York employees were living and working in these challenging times. Throughout the year, our New Normal interview series talks with people from around the company to see how everyone is adjusting to the “new normal.”

May: Protect yourself from pandemic fraud.

While most of us were trying to help each other through hard times, cyber criminals used the fears and worries of the public for online fraud. Our report collated information from officials on how criminals were exploiting COVID-19 and how our customers could protect themselves from fraudsters.

June: Five steps to overcome financial stress and build mental resilience.

We still don’t know the full extent of the economic effects of the pandemic, but many of us have already had financial concerns this year. With this article, we looked to provide support to any of our customers and employees who were experiencing worries in these uncertain times.

July: Staycation summer: How to relax at home.

Last summer, as many areas were still under stay-at-home orders, many of us safely enjoyed a staycation at or near home. In this article, we offer some great tips on how to make the best of your staycation, unwind and destress.

August: From cookies to coloring books: COVID-19 online search trends.

Sometimes, it’s the little things that show us just how much life has changed. Within a few months, the top “how to” question we asked Google went from “how to delete an Instagram account” to “how to prepare for a second wave of coronavirus.” This article looked at what else our search history revealed about our lives in this unprecedented time.

September: New 401(k) factors to consider in 2020.

Even in a time of crisis, we must carry on with the rest of our lives, including planning for retirement. This was our handy guide to the important issues affecting your 401(k) plan in 2020, from COVID-19 provisions to extra pay days in a leap year.

October: Factoring your personality into your finances

There are many different reasons why we make certain financial decisions and our psychology is one of them. Understanding how your personality affects the financial choices you make can help you make smarter choices, and that’s just what this article does.

November: COVID-19 and the Sandwich Generation research

November saw the release of our Sandwich Generation research, which analyzed caregiving during the COVID-19 crisis and how those caring for both older and younger relatives were particularly affected.

Thoughts for December:

The pandemic is not yet over, but as we start to look to the new year, we have fresh reason to hope that 2021 will look very different. At the time of writing, no less than three vaccines around the world had reported good trial results, indicating that next year should see the end of the COVID-19 crisis.

After 175 years, New York Life knows about resilience. And each and every one of our customers and employees now has a new understanding of their own resilience after the events of 2020. However, we also know that if we support each other and work to protect our future together, we can hope for a brighter new normal.

Go back to our newsroom to read more stories.

Media contact
Kevin Maher
New York Life Insurance Company
(212) 576-6955

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