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How deep is your love? On Valentine’s Day, there’s so much pressure to spend money to impress the object of your affection. But we can’t all whisk away our belle - or beau - to the Bahamas. Diamonds may be a girl’s best friend, but not your bank account’s. There are so many wallet-friendly ways to show your love, so if you’re stuck for inspiration, here are five ways to say “I love you” this Valentine’s Day, if you’re on a budget.


1.     Go on a date

When was the last time you went on a date? College?! It can be hard for us grown-ups to find time for a little romance in our lives. But, save the date, book the babysitter and spend the night together. There’s no need to push the boat out. You don’t need fancy restaurants or five-star hotels for romance, just each other. Or if you can’t spare the time, make it lunch. Pack a picnic, take a walk the park, feed the birds, be young, be in love again.

2.    Book a table for two

If your budget can’t stretch to steak, and a bottle of red at a restaurant, save on the cheque, and the cab home by cooking a romantic meal at home. You don’t need to be Gordon Ramsey to put your heart into some home-cooked soul food. Even if you don’t know your linguine from your porcini, it’s the thought that counts, so don’t have kitchen nightmares, just whip up the best dish you can and savor a romantic candlelit dinner for two.

3.    Celebrate yourselves

All those happy times you’ve spent together. They’re so easy to forget. But memories are priceless. So, relive them. That photo of you giving Snow White a bear hug on your Thanksgiving trip to Disney World; that sunset as you shared a pitcher of Long Island Ice-Tea at the harbor-side shrimp hut all those summer ago: put together a slideshow of your most-cherished photos from your past, stick on some Luther Vandross, turn the lights down low, and remind yourselves how wonderful life can be, together.

4.    Spend some time apart

Remember, love don’t cost a thing, but a little ‘me time’ is priceless, so gift a couple of hours off to your loved one. Take the kids for a movie and let your dearest do whatever they please, be it watching the game with a big bag of chips, or put their feet up with their favorite box set and a large Merlot. Next time, they can return the favor!

5.     Check your life insurance policy cover

Next to a surprise shopping trip to New York, nothing says “I love you” like ensuring that your loved ones will be taken care of in the event of the unexpected. This Valentine’s Day, make sure all your life insurance cover is adequate and up-to-date to ensure the security and safety of your families. Like our loved ones who we can all-too-easily take for granted in our busy lives, sometimes we don’t realize just how important life insurance is until we really need it. 

Go back to our newsroom to read more stories.

Media contact
Kevin Maher
New York Life Insurance Company
(212) 576-6955

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