Simplifying the benefits decision process
We’ve partnered with Pasito to bring AI-powered guidance to employees and relief to HR teams
Today's employees expect a benefits experience that's simple, smart, and personalized—and with AI-powered decision support, it’s finally within reach.
We're excited to partner with Pasito,1 an intelligent benefits decision support tool now integrated into our enrollment technology ecosystem. This solution simplifies complex benefit choices, delivers personalized plan recommendations, and empowers employees to feel confident in their coverage—all while reducing administrative burden for HR teams.
The platform is easy to use, tailored to each employee, and seamlessly connects health, retirement, and voluntary benefits in one place. It combines plan comparisons, cost modeling, and behavioral insights into one seamless experience.
Here’s what clients and employees can expect:
- Personalized recommendations and year-round benefits education
- Email and text reminders tailored to employee segments
- A single place to view all benefits—even from multiple carriers
- AI that auto-builds plan data, eliminating manual entry
- Seamless integration with 200+ HRIS platforms
And for a limited time, we’re offering complimentary access to eligible employers for one year, including implementation and admin support at no cost.2
See how it works in just two minutes
Ready to learn more? Talk to your NYL GBS representative or broker about securing your spot for 2025 enrollment.
1The benefit decision support platform is offered through Pasito, an independent third-party service provider. New York Life Group Benefit Solutions (NYL GBS) does not own or control this platform and is not responsible for its content, recommendations, or performance. Full terms, conditions and exclusions are contained in the applicable client program description and are subject to change. Program availability may vary by plan type and location and is not available where prohibited by law.
2Eligibility and participation criteria apply including but not limited to providing employee work contact information, census data, benefit plan information, and rates for all non-NYL GBS core and ancillary benefits directly to Pasito. If after the one-year beta period NYL GBS chooses not to proceed with the Pasito partnership, NYL GBS clients may choose to continue working with Pasito directly at a discounted price. Eligibility requirements and additional fees will apply.
The inclusion of Pasito's platform does not constitute an endorsement or recommendation by NYL GBS. Employers are solely responsible for determining the suitability of the platform for their workforce.
Use of the platform may involve the collection and use of personal information. Employers and employees should review Pasito's privacy policy and data security practices before engaging with the tool. NYL GBS is not responsible for data collected by third-party platforms.
New York Life Group Benefit Solutions products and services are provided by Life Insurance Company of North America, New York Life Group Insurance Company of NY, and New York Life Insurance and Annuity Corporation, subsidiaries of New York Life Insurance Company. Life Insurance Company of North America is not authorized in NY and does not conduct business in NY.
© 2025, New York Life Insurance Company, New York, NY. All rights reserved.
NEW YORK LIFE and the New York Life box logo are registered trademarks of New York Life Insurance Company.
SMRU 8074242 Exp. 12/31/2025