New York Life Online Privacy Notice

Effective: October 12, 2018

(Last Updated: May 15, 2024)

We respect your concerns about privacy. This Online Privacy Notice describes the types of information we collect about individuals on and any other New York Life Family of Companies* websites or mobile applications published by the New York Life Family of Companies that link to this Notice (collectively, the “Sites”), how we may use the information, with whom we may share it, and the choices available regarding our use of the information. The Online Privacy Notice also describes the measures we take to safeguard the personal information we collect on the Sites and how individuals can contact us about our privacy practices.

To the extent you visit any New York Life Family of Companies websites that link to a separate online privacy notice, such separate online privacy notice will apply and not this Online Privacy Notice.

If you are a customer of the New York Life Family of Companies, and you access your account information through our customer service websites, we will handle that information in accordance with our Customer Privacy Notice.

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Table of Contents


Personal information collection

When you visit the Sites, we may obtain personal information about you in various ways. The types of personal information we may obtain include:

  • Contact information you provide, such as name, postal address, email address and telephone number;
  • Information you submit in connection with requesting a quote or completing an electronic application on the Sites, including contact information, Social Security Number, date of birth, gender, medical and health information, and information about your chosen beneficiaries. If you become a policyholder, this information will be handled in accordance with our Customer Privacy Notice;
  • Information you provide to create your online customer service account or producer account, and other account-related information (such as username and password, PIN, security questions and answers, Social Security number, date of birth and Policy Number). We will handle the personal information in your online customer service account in accordance with our Customer Privacy Notice;
  • Information you submit in connection with electronic payments, such as bank account information;
  • Information you submit in connection with reporting a claim on the Sites, including Policy Number, contact information, Social Security Number and date of birth of you and the deceased, and cause of death;
  • Information you submit in connection with a career opportunity at New York Life, such as contact information, information in your resume, and details about your current employment; and
  • Information contained in content you submit, such as through our “Contact” feature or user experience surveys.



When you use the Sites, we may obtain certain information by automated means, such as browser cookies, web beacons, device identifiers, server logs, and other technologies. The information we obtain in this manner may include your device IP address, domain name, identifiers associated with your devices, device and operating system type and characteristics, web browser characteristics, language preferences, clickstream data, your interactions with our Sites (such as the web pages you visit, links you click and features you use), the pages that led or referred you to our Sites, dates and times of access to our Sites, and other information about your use of our Sites.

A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. We and our third-party service providers may use beacons in emails to help us track response rates, identify when our emails are accessed or forwarded, and for other purposes listed below.

These technologies help us (1) properly identify your computer and remember your information so you will not have to re-enter it, (2) tailor the Sites around your preferences, (3) measure the usability and functionality of the Sites, (4) understand the effectiveness of our communications, (5) generate meaningful usage statistics, such as how many visitors entered the Sites, how they interacted with the Sites and specific pages that were visited, and (6) otherwise manage and enhance the Sites.

You can stop certain types of cookies from being downloaded on your computer by selecting the appropriate settings on your web browser. Most web browsers will tell you how to stop accepting new browser cookies, how to be notified when you receive a new browser cookie and how to disable existing cookies. You can find out how to do this for your particular browser by clicking “help” on your browser’s menu or by visiting Our Sites respond to “do not track” signals received from browsers with respect to cookies and similar technologies we use for cross-context behavioral advertising. Please be aware that if you choose to disable cookies or other automated technologies, you may not be able to use all the features of our Sites.



Through our Sites, we may obtain information about your online activities over time and across third-party websites, devices and other online services. On our Sites, we use third-party online analytics services, and the service providers that administer these analytics services use automated technologies to collect data (such as email address, IP addresses, cookies and other device identifiers) to evaluate, for example, use of our Sites, to diagnose technical issues and to serve ads.

Additionally, through our Sites, both we and certain third parties (such as Microsoft Bing) may collect information about your online activities to provide you with advertising about products and services tailored to your individual interests. You may see our ads on other websites because we participate in advertising networks. Ad networks allow us to target our messaging to users considering demographic data, users’ inferred interests and browsing context. These networks track users’ online activities over time by collecting information through automated means, including through the use of browser cookies, device identifiers, server logs, web beacons and other similar technologies. The networks use this information to show ads that may be tailored to individuals’ interests, to track users’ browsers or devices across multiple websites, and to build a profile of users’ online browsing activities. The information our ad networks may collect includes data about users’ visits to websites that participate in the relevant ad networks, such as the pages or ads viewed and the actions taken on the websites. This data collection takes place both on our Sites and on third-party websites that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts. To learn how to opt out of this tracking activity, please visit



Depending on the type of information collected, we may use the information we obtain through the Sites to:

  • Personalize your experience on the Sites;
  • identify and authenticate you so you may use the Sites;
  • create your account;
  • process your payments;
  • determine your eligibility for our products and services;
  • administer our products and services;
  • respond to your inquiries and requests;
  • conduct user experience surveys;
  • connect you with an appropriate agent;
  • provide you information about our products and services;
  • manage career opportunities, including for recruitment purposes (such as processing job applications);
  • operate, evaluate and improve our business (including developing new products and services; enhancing and improving our products and services; analyzing our products and services; managing our communications; performing data analytics; and performing accounting, auditing and other internal functions);
  • protect against, identify and prevent fraud and other unlawful activity, claims and other liabilities; and
  • comply with and enforce applicable legal requirements, relevant industry standards, contractual obligations and our policies, including this Online Privacy Notice and the New York Life Terms of Use.

We may use the information we obtain in other ways for which we provide specific notice at the time of collection.



We do not disclose information we obtain about you through the Sites, except as described in this Online Privacy Notice. We may share your information with our (1) subsidiaries and affiliates (2) service providers who perform services on our behalf, such as data analytics, marketing, managing career opportunities, IT functions and other internal support functions and (3) business partners, for the purposes described in this Online Privacy Notice. We do not authorize our service providers or business partners to use or disclose the information except as necessary to perform services or functions on our behalf, or to comply with legal requirements.

We also may disclose information about you (1) if we are required to do so by law or legal process (such as a court order or subpoena); (2) in response to requests by government agencies, such as law enforcement authorities; (3) to establish, exercise or defend our legal rights; (4) when we believe disclosure is necessary or appropriate to prevent physical or other harm or financial loss; (5) in connection with an investigation of suspected or actual illegal activity; (6) in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation); or (7) otherwise with your consent.



We offer you certain choices in connection with the personal information we obtain about you. To update your preferences, update or correct your information, or submit a request, please contact us as specified in the How to Contact Us section of this Online Privacy Notice.



Our Sites may provide links to other online services and websites for your convenience and information, and may include third-party features such as apps, tools, widgets and plug-ins. These services, websites, and third-party features may operate independently from us. The privacy practices of these third parties, including details on the information they may collect about you, are subject to the privacy statements of these parties, which we strongly suggest you review. To the extent any linked online services or third-party features are not owned or controlled by us, we are not responsible for these third parties’ information practices.



We maintain administrative, technical and physical safeguards designed to protect personal information we obtain through the Sites against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.



The Sites are designed for a general audience and are not directed to children under the age of 13. The Sites do not knowingly collect or solicit personal information from children under the age of 13. If we learn that we have collected personal information from a child under the age of 13, we will promptly delete that information. If you believe that a child under the age of 13 may have provided us with personal information, please contact us as specified in the How to Contact Us section of this Online Privacy Notice.



This Online Privacy Notice was last updated in May 2024. We may update this Online Privacy Notice periodically and without prior notice to you to reflect changes in our personal information practices. We will indicate at the top of the Online Privacy Notice when it was most recently updated.



To update your preferences, update or correct your information, submit a request or ask us questions about this Online Privacy Notice, please contact us by email at or write to us at:

New York Life
P.O. Box 6916
Cleveland, OH 44101


*The New York Life Family of Companies (also referred to as “we,” “our,” or “us” throughout this Online Privacy Notice) currently includes the following affiliates and funds:

New York Life Insurance Company

New York Life Insurance and Annuity Corporation

NYLife Investment Management LLC

New York Life Enterprises LLC

Apogem Capital LLC

Ausbil Investment Management Limited

Candriam S.C.A.

Flatiron RR LLC, Manager Series

GoldPoint Partners LLC


IndexIQ Advisors LLC

IndexIQ ETF Trust

IndexIQ Active ETF Trust

Kartesia Management SA

Life Insurance Company of North America

MacKay Shields LLC

Mainstay CBRE Global Infrastructure Megatrends Term Fund

The MainStay Funds

MainStay Funds Trust

MainStay MacKay DefinedTerm Municipal Opportunities Fund

MainStay VP Funds Trust

New York Life Group Insurance Company of NY

New York Life Investment Management Asia Limited

New York Life Trust Company

NYLIFE Distributors LLC

NYLIFE Insurance Company of Arizona

NYLIFE Securities LLC

NYLIM Service Company LLC

NYLINK Insurance Agencies, Inc. 

NYL Investors LLC

Tristan Capital Partners