Good at Life

Sink baskets, support Boys & Girls clubs with New York Life's Donation Dash game.

New York Life | March 2 , 2020

Once again New York Life is proud to sponsor the ACC and Pac-12 Tournaments, and excited to be able to bring the thrill of the games live to your home while simultaneously supporting our local partners where the tournaments take place.

How it works

Fans can help their favorite ACC or Pac-12 teams support their local Boys & Girls Clubs by playing the Donation Dash game. This augmented reality experience lets you sink baskets to help your team rack up points. After choosing their team, players must “swipe” to score as many baskets as they can in 30 seconds. Supporters can participate by either downloading the “ACC 3-Point Challenge” mobile app to their phones or playing directly from the Donation Dash website .Each college basketball team in their respective conferences is paired with a local Boys & Girls Club. Points scored by gamers playing Donation Dash help the teams climb the conference leaderboards, and in turn, help their local Boys & Girls Club earn a bigger donation from New York Life. Supporting the efforts of organizations like the Boys & Girls Clubs of America continues New York Life’s rich history of helping people act on their love for more than 175 years.

Donations in action

In addition to supporting the local Boys and Girls Clubs nationwide through the Donation Dash, New York Life will host children that attend the Navy Yard Clubhouse, a Brooklyn based club where this year’s ACC Men’s Basketball Tournament is being played. On opening night of the tournament, the kids will get to experience unique events on site and will be treated to a special surprise at their club, later in the month. Stay tuned.

Last year, New York Life supported the Boys and Girls Clubs of Southern Nevada and the Salvation Army Boys and Girls Clubs of Greensboro with donations, which helped both chapters maintain operating expenses due to COVID-19.  The funding supported additional costs associated with remote learning and programming supplies across 14 Clubhouses, serving more than 3,500 youth.

Donation Dash only lasts until March 12th so act fast to sink some baskets for your favorite team while supporting local Boys & Girls Clubs across the nation.   Winning local Boys & Girls Clubs of America will be announced through all New York Life social channels on March 15th.



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Media contact

Lacey Siegel
New York Life Insurance Company
(212) 576-7937